Harness the Power of Predictive Product Development

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About this Webinar

Yesterday’s product development processes are unsustainable in the age of complex, connected products.

Today’s teams must map and define solutions within ecosystems, process complexity faster, automate work, remove silos and predict outcomes to drive results. Enter Predictive Product Development.

The discussion includes:

  1. Why traditional development processes fail in the future
  2. The importance of full visibility across the product lifecycle
  3. Four pillars of Predictive Product Development
  4. What you can do now to prepare for a predictive development process

Scott Roth

Chief Executive Officer, Jama Software

As CEO, Scott sets the strategic vision for the company. Prior to joining Jama, Scott served as Executive Vice President & General Manager of the Email Optimization business unit for data solutions provider Return Path, where he led a global team of more than 250 employees spanning product management, engineering, sales, services, channel and marketing. Scott brings more than 15 years of SaaS business-building experience including roles with Salesforce.com, ExactTarget and Webtrends. At ExactTarget, Scott helped the organization achieve more than 50% annual growth, expand into Europe, Asia and Latin America and complete a successful IPO on the NYSE prior to its $2.5B acquisition by Salesforce.com.

Jennifer Jaffe

VP of Products and Strategy, Jama Software

Jennifer leads conception, definition and go-to-market strategy for Jama’s products. She works closely with customers to uncover the unique problems systems engineers and product managers are trying to solve with product definition and delivery. User experience, validation and satisfaction are her team’s top priorities. Intuitive design and elegant workflows feed her passion. Prior to joining Jama, she spent more than 20 years as a product manager and leader, directing product and portfolio strategy for both iterative and sequential software, hardware and systems development environments.