The Jama Product Solution

Precision vs. Accuracy: Why Choose When You Can Have Both

Michael Hepp | February 14, 2017

mrd-prd-blog-featured-imageI am sure that if you work in the semiconductor space you have heard the accuracy versus precision argument. The idea that you can be accurate but not precise or precise and not accurate. The idea is to be both.

Semiconductor companies care a great deal about making the product right in as few tries as possible. Basically you must reduce the number of tape outs so that you can get your product to market faster and save R&D dollars in the process. To do this right, semi companies spend hundreds of thousands to even millions of dollars on software tools to make sure the product does what it’s supposed to do the first time. The problem is that almost all of this work is designed to help the semiconductor company be more precise, but not necessarily accurate.

These software tools are tools such as SPICE, Cadence, Synopsis, Mentor Graphics and many more. These investments are very large and vital to a semiconductor company’s existence. But what is really surprising is how little many semiconductor companies spend on tools to make sure they are building what the customer is asking for. Essentially they are spending large amounts of money on being precise and almost nothing on being accurate.

When asked where are the customer requirements or MRD. The answer is often some Word document somewhere. Or in PowerPoint on Joe’s PC. Or how about the product requirements and tradeoffs that were made in the product? We often hear answers like on an Excel document in the “graveyard” better known as SharePoint, but no one is actually sure if the version on there is the latest one. Having worked in the semiconductor space for the past fifteen years I have lived these experiences. Almost everyone struggles with this process.

Jama has built an innovative solution that helps our semiconductor customers be more accurate. We are an intuitive web-based solution that acts as a single source of truth for marketing requirements, product requirements, specifications, and even validation test results for those requirements. Capturing all of that data in one place allows companies to reduce their time to market and also build more products that their customers want, thus allowing them to be more profitable. Jama also allows a place where those requirements can be reviewed by the key members of the development and customer facing teams to ensure everyone is on the same page.

The products being built by semiconductor companies are becoming more and more complex. If you are not building the right product for the customer the risk of missing the market window increases. Jama is a solution that helps to reduce that risk and helps companies be more accurate.