Comments on: Dropping Google ads for Kiva loans - will it work?

By: james

james — Thu, 19 Jun 2008 18:17:00 +0000

I’ll tell you why I asked. As I understand it you guys are doing this… well first to be good world citizens which I applaud you for.. but also to gain some potential PR buzz and hopefully drive people to sign up for your site here in the US. I had another thought, our site is actually targeting those entrepreneurs in the developing nations of South America. So KIVA’s users are our target. Instead of paying Google adWords we could donate to KIVA, help out entrepreneurs AND reach our target audience as long as KiVA informs those entrepreneurs on the ground who we are this could be an amazing idea. Thanks for posting this and bringing your idea to the rest of us!

By: John

John — Thu, 19 Jun 2008 17:41:09 +0000

James, yes - you get updates from the entrepreneurs via Kiva email notices. I just got several updates yesterday in fact about a few our recipients.

By: james

james — Thu, 19 Jun 2008 17:22:27 +0000

Wow, great idea Jama! Do the entrepreneurs you lend to find out that you lent them the money?

By: Erick B

Erick B — Thu, 19 Jun 2008 05:22:16 +0000

Great idea guys.
When you have a moment, check out http://www.kivab4b.com. You could use the new KivaB4B card (or your Advanta card if you happen to be customer already) and the bank will double your Kiva loans up to $200/month. Also, posted about you on the KivaB4B blog, http://b4bcommunity.org/2008/06/geurilla-marketing-meets-cause.html

By: Travis

Travis — Wed, 18 Jun 2008 05:52:30 +0000

Looks like the experiment is underway, ReadWriteWeb picked up your story: http://www.readwriteweb.com/archives/ditching_adwords_for_kiva.php