How do you cut through the thousands of messages your audience receives and get yourself noticed? This question is indeed dear to our hearts and one that Cadria is hoping you’ll ask. Although Cadria is not a typical customer for Jama, the meat of how they’re using Contour is really much the same. Marketing agencies like Cadria are experts in creating that certain thing that resonates with your audience.
Managing the complexity, keeping alignment and consistency, and delivering within scope are all things that demand a disciplined process……which demands a tool to manage that process.
I think this statement from Cadria says a mouthful: “Your customers have unprecedented control over how they receive and interact with information and ideas - which means if you give them what they’re looking for when they’re looking for it, you can build deeper, more lasting relationships with them. We understand that to break through the clutter and reach your audience, you need a clear strategy that unites business objectives with an engaging customer experience.” I was employed by WebTrends for 6 years which happens to be one of Cadria’s partners. So it’s not a surprise to me that Contour is a great fit for marketers that go through this process with their clients.
Welcome to our rapidly growing community Cadria!